Marketing Strategies for Social Media in 2022

marketing strategies

The power of social media in marketing is being felt all over the world and still growing. However, many businesses are venturing into social media marketing without solid marketing strategies. Most companies, especially medium-sized enterprises, don’t have a social media marketing strategy because they don’t know what to do. Businesses need to come up with […]

Best Online Marketing Tools for 2022

online marketing

Social media is a power to reckon with in online Marketing. The number of people using social media keeps on growing and it’s estimated that 3.5 billion people worldwide will be using social media. This represents about 40% of the people on earth and this is why businesses invest significant resources in online marketing. To […]

Online Business – Future Trends

online business

Shopping online and online business is now becoming a norm unlike before when people only shopped for specific items online. This trend is seen globally across industries. For instance, in 2020 online business generated more than 4 trillion USD. The online market is still vast because only 22% of the global population shop online. The […]

Social Marketing Predictions For 2022

Social media marketing agencies and influencers will have to change marketing strategies to reflect the ever-changing social media platforms. For example, some social media outlets like Facebook gives users a chance to buy and sell online in addition to advertising. Furthermore, the ongoing Covid-19 pandemic has led to the growth of eCommerce platforms allowing many […]

Social Media Marketing Rules In 2021

social media marketing

The digital revolution we’re currently experiencing with social media marketing means more people are shopping online. In addition, the ongoing Covid-19 pandemic has made more businesses use social media marketing. For instance, by 2020 over 70% of people spend time online because of the lockdowns. The digital revolution we’re currently experiencing with social media marketing […]