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"Branding" Archive

grow your brand

Grow Your Brand with the Latest Design Trends

Growing your brand can be a challenge, especially in the era of digital commerce. Starting a business is easy and cost-effective because of the internet. For example, you can start a retail business online without incurring the costs associated with brick-and-mortar stores. Nevertheless, conveying your brand correctly, and effective marketing

graphic trends

Graphic Trends and Social Media Marketing

To run a successful social media campaign, you need good content and high-quality graphics that showcase the value of your brand. Graphic designs meant for social media put people first. Moreover, graphic design meant for social media come in people friendly formats. Now, let’s share with you some graphic trends

facebook marketing

Facebook Marketing and Covid-19

The lockdown pushed people to look for new ways of doing things. For instance, the pandemic has changed the way people spend their time, look for information, and buy products. Businesses have also changed the way they advertise their brands and how they engage marketers and influencers. This article highlights

graphic design trends

The Best Graphic Design Trends In 2022

Visually appealing graphics help you convey the message your business is trying to pass to customers. Graphics also helps solidify the identity of your business and enhance the appearance of your brand. Companies have provided educational and informative content to consumers through good graphics. This why keeping up with the

Social Marketing Predictions For 2022

Social media marketing agencies and influencers will have to change marketing strategies to reflect the ever-changing social media platforms. For example, some social media outlets like Facebook gives users a chance to buy and sell online in addition to advertising. Furthermore, the ongoing Covid-19 pandemic has led to the growth

Social media influencers

Using Social Media Influencers to Market Content

The number of social media influencers is going up with the growth of social media platforms. Influencers have become key actors in the digital world. They help you to enhance the image of your brand that you portray through the content. Your social media presence determines how well you get

social media communities

Using Social Media Communities for Your Branding

Humans have a basic urge to share with others. Social media communities have provided people with a convenient way to connect with others. There are so many available free platforms that you can use to grow your brand. You will be able to increase the visibility of your brand, create

graphic design trends

Graphic Design Trends That Will Dominate 2021

Graphic design trends are changing very fast and new styles are emerging every year, if not monthly. Below are graphic design trends most likely to dominate 2021. Color Combinations and Blurring Effects This design enables elements and images to stand out against writing in the background. Graphic designers are taking

Optical Illusion in Graphic Design

Optical Illusion in Graphic Design: The Benefits

The 21st century is a technology era. It’s the age of the internet and social media. Many businesses and institutions are present online. We see the optical illusion in graphic design taking over as a new trend to help with social media campaigns. Graphic design is one of the most

Social Media Marketing Trends In 2021

Social media marketing has taken over advertising during the COVID-19 pandemic. The lock-down increased social media activity. This makes social media a valuable platform for marketers. Social media marketing requires account managers to keep up with the trends. In this article, we share with you the top trends affecting social

Creative Logo Design: Top 10 Trends For 2021

Minimalism has been the trending philosophy in creative logo design for the last few years. It entails the removal of excessive elements from the composition of a logo. The use of a minimalist design is the trend in graphic, web, and user interface design. This approach includes the use of

How Graphic Design Affects Advertising

Graphic design is one of the key items in building brand identity.  Most companies have graphic designers because they need to produce content that conveys the value of their products. People process information using logic and emotions. For example, texts are more likely to be processed using logic while pictures

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